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How to avoid hallucinations in AI answers

Tom Järvheden · 25 October 2024 · 4 min read

How to avoid hallucinations in AI answers

Fine-tuning isn't the only way to get an AI to answer correctly. Here's how RAG works — the method we use to ground answers in your own knowledge.

Large language models (LLMs) have transformed how machines understand and generate text. But a model that answers freely from memory can also get things wrong. For businesses, that's not acceptable — which is why the method used to produce answers matters so much.

What are hallucinations?

A hallucination occurs when the AI generates information that sounds plausible but isn't actually supported by any source. It creates confusion and erodes trust — especially in customer service, where the answer often underpins a purchase or a complaint.

Fine-tuning isn't always the answer

Fine-tuning means retraining a pre-trained model on your own dataset. It's powerful for controlling tone and format, but it's expensive, slow to update, and doesn't make facts traceable. If a price or a policy changes, the model has to be retrained.

What we do instead: RAG

ZyndraAI uses RAG (Retrieval-Augmented Generation). Instead of retraining the model on your data, the AI searches your knowledge base for every question and formulates its answer based on what's actually written there. The benefits are clear:

  • Traceability: the answer is grounded in a document you've added yourself.
  • Instantly up to date: update a document and the answer changes — no retraining needed.
  • Control: if the AI has no supporting source, it won't answer, and hands the case over to a human instead.
  • Data protection: your data isn't used to train the underlying models.

What else reduces the risk

  • A well-maintained knowledge base: duplicates and outdated information are the most common cause of wrong answers.
  • Clear rules and persona: set boundaries for what the AI is allowed to speak to.
  • Continuous monitoring: review conversations and metrics regularly.
  • Feedback: let your team flag answers that went wrong, and fix the source.

Summary

Accurate AI is less about retraining models and more about giving them the right material at the right moment. With RAG against your own knowledge base, you get answers you can trust — and that you can update yourself, the same day.

See your own AI agent at work

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